Five days before Veteran’s Day, Starbucks announced it is
committing to augmenting its 151,000-person workforce with 10,000 veterans and
their spouses over the next five year. Starbucks also announced that several
locations will donation a portion of their profits to help veterans re-enter
the workforce, offering $.10 from every transaction with a minimum annual gift
of $100k. The company will add specialized recruiters to match the unique
skills of veterans and their families.
Starbucks isn’t the first to launch such an initiative as many companies including Wal-Mart have committed to hiring thousands of military veterans who served in Iraq and Afghanistan.
Given that Starbucks is the world’s largest coffee chain and operates around the globe, veterans’ international experience and foreign language skills will be valuable to the company.
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